The Joico Color Balance Purple Shampoo helps to maintain and enhance the brightness of blonde, silver or highlighted hair. The Bio-Advanced Peptide Complex is a specially formulated treatment that repairs and strengthens hair from the inside out. It creates a protective shield against damage and strengthens the hair's natural defenses. This color-correcting shampoo effectively neutralizes brassy tones and yellow hues. Its nourishing formula removes dirt, oil, and buildup, leaving your hair feeling fresh and revitalized.
Ho To Use: Apply the shampoo onto wet hair, massage it to create a lather, and rinse it thoroughly.